At the finale of Dolce & Gabbana’s fall 2010 menswear show, models stormed the runway in singlets, hair swept back as if freshly coiffed by a Sicilian barber. The spectacular stunt was a reminder of the hordes of alpha males that have been dressed by the designers since they launched their menswear collection 20 years ago. “We started to design men’s clothing for ourselves, as we couldn’t find anything we liked in the shops,” says Domenico Dolce. And, he notes, “It was a good idea.” Today, this much is obvious—last year men’s fashion and accessories accounted for 48 percent of Dolce & Gabbana's sales, in a market typically dominated by female spenders. Given such success, the 20th anniversary is ample cause for Domenico Dolce and Stefano Gabbana to celebrate. Here’s how they like to do it.
What’s your favorite place to celebrate?
DD: Our Gold restaurant in Milan.
SG: We go there often for dinner or lunch with our friends and have hosted many dinners and parties there with press and buyers during Milan fashion week. When Madonna came to Milan for her tour last July, we threw a special party in her honor.
What would you eat or drink there?
SG: Champagne. Dom Perignon.
DD: Sicilian dishes like pasta alla norma.
What’s the perfect party soundtrack?
SG: Pop music!
DD: Madonna, as usual…
SG: But also Mika, Ke$ha, Lady Gaga, and Florence and the Machine…
DD: And U2 and Muse…
SG: There’s plenty of it!
What’s the best party you have ever been to, or hosted?
SG: The best is for sure the one the one we threw for Kylie Minogue in 2002, when she was in Milan for her "Fever" tour. Also, the party for the Dolce & Gabbana womenswear anniversary in 2005 and our annual parties at Cannes.
DD: An event we went to and still remember is the afterparty of the MTV Music Awards in Stockholm with Madonna and Robbie Williams.
What is your ultimate escape fantasy?
SG: Right after a catwalk show is over, after taking the bow, you suddenly relax and are happy of what you have achieved. This is the feeling that makes us want to celebrate. We do not need to go very far: Sicily, at our Stromboli house.
So are Italians the best partiers?
DD: Italian people are not afraid of showing their emotions. And we like to celebrate with our friends and family, with people who love us.