In Greek mythology, Dionysus is the god – among other things – of wine, theatre, ritual madness and religious ecstasy. Just the chap, then, to put at the heart of a Chemical Brothers video. To accompany "I'll See You There" from new album Born in the Echoes, the band's filmmaking team used a group of actors and the technique of double-exposure to create a Dionysian ritual with a psychedelic flavor. 

"It's the very beginnings of theatre: the taking of the wine and then the spirit taking you,' says co-director Adam Smith of today’s film, an excerpt from The Chemical Brothers’ live show. “That's what the music does to us, and that's what we want the live show to do to people – for them to be swept away into this mad world. The concept is this kind of 1960s avant-garde theatre group that are performing the ritual. We wanted it to look like a bit of footage we had stumbled on, rather than something we had made.”

Born in the Echoes is released on July 24, 2015, and features the singles "Go" and "Sometimes I Feel So Deserted," and guest appearances from Q-Tip, St. Vincent, Beck, and more.

Tom Horan is Culture Editor-at-Large at NOWNESS.