“It’s all consuming, unstoppable now,” says Marco Brambilla of our shared media saturation, which provides the primary inspiration for his work. “I’m not sure whether that’s a negative or positive.” The New York-based artist utilizes this never-ending pop spectacle in “Creation (Megaplex),” the third and final part of his 3D video collage trilogy, excerpted here and currently on show at Michael Fuchs Galerie in Berlin. Disembodied depictions from well-known movies and even the Hollywood sign itself are sucked into a vortex; loops from 350-400 films and about 2000 objects revolve balletically to Prokofiev’s “Cinderella Waltz". “Most people have seen the films from which my pieces are derived, so it taps into their collective consciousness,” says Brambilla. “The waltz structure felt appropriate since everything is in constant motion, orbiting and circling—and Prokofiev has a wonderful sense of madness.” The video artist is renowned for shaping 21st-century ephemera into baroque shapes: his 2010 video for Kanye West’s “Power,” for example, saw Yeezy re-approriated as a godlike icon in a neoclassical painting. “The subject of creation lends itself to having no beginning or end,” he says of his latest example of visual alchemy. “From destruction there is rebirth.”

What was the personal impetus for the Megaplex trilogy?
Marco Brambilla:
Using mainstream cinema as the subject, the pieces explore the concept of spectacle versus content in that medium. Having made a Hollywood film—Demolition Man—this work links to my own background and feelings toward that form of filmmaking, and media saturation in general.

How do you absorb and catalogue the volume of information out there?
MB:
When I’m producing the collages, I watch three to four films per day and clips from many more. The process is like a stream of consciousness, so it’s important for me to hold it together by immersing myself in the subject for a substantial period of time.

Do you remember your first cinematic experience?
MB:
My father took me to see Fellini’s in Italy when I was quite young. The abstract sense of narrative left an impression on me, although I couldn’t understand why I found it so moving at the time.

What’s next?
MB:
I’m shooting a project with NASA entitled Conquest, which deals with manned space exploration. It is a multichannel video installation that will be shown in Times Square.

Creation (Megaplex) runs at Michael Fuchs Galerie through May 31.